Investec advised the Wolf family on the sale of the Wolf Group to Morliny Foods Holdings

About the deal

Investec exclusively advised the Wolf family on the sale of the Wolf Group (Wolf, ~€400 million in revenue) to Morliny Foods Holdings, UK (Morliny), a subsidiary of the Hong Kong-listed WH Group (global revenue > €20 billion). The completion of the transaction is still subject to antitrust approval.

“Selling our family business was one of the most challenging entrepreneurial decisions we have ever made. Thanks to Investec’s expertise and perseverance, we succeeded in securing Morliny as an international buyer that no one had previously considered. I am deeply grateful to the Investec team for their professional support throughout the entire process and their ability to take a results-oriented approach, even in complex situations.”

– Christian Wolf, Owner and CEO, Wolf Group

Wolf is a fourth-generation family business and one of Germany’s leading producers of premium sausage specialties (including Thuringian and Nuremberg grilled sausages), convenience products, and ready meals.

The partnership with Morliny secures Wolf’s strong market position in the long term and enables the brand’s European expansion within a strong international group. Christian Wolf will continue to serve as CEO of Wolf and lead the upcoming expansion.

Morliny is a leading European food group covering all segments of the value chain for pork and poultry – from production to processing. The company is a subsidiary of Hong Kong-based WH Group, the world’s largest pork producer.

With the acquisition of Wolf, Morliny marks its strategic entry into the German market and gains new access to German customers and distribution channels for its existing product portfolio.

About the Wolf Group

The Wolf Group, headquartered in Schwandorf with production sites in Nuremberg and Schmölln, is one of Germany’s leading producers of premium sausage specialties (including Thuringian and Nuremberg grilled sausages), convenience products, and ready meals, and recently generated annual revenues of approximately €400 million.

Our role

Investec provided comprehensive advisory services to the Wolf family throughout the entire sale process. This included developing the process strategy, preparing marketing materials, drafting the business plan and financial model, identifying and approaching national and international buyers, engaging and supporting potential investors, assisting with due diligence, and structuring and negotiating the transaction parameters.