{"id":16270,"date":"2019-12-17T16:27:05","date_gmt":"2019-12-17T15:27:05","guid":{"rendered":"https:\/\/staging.capitalmind.com\/sporting-goods-brands-sector-report\/"},"modified":"2025-01-08T09:12:45","modified_gmt":"2025-01-08T08:12:45","slug":"sporting-goods-brands-sector-report","status":"publish","type":"post","link":"https:\/\/working.capitalmind.com\/de\/sporting-goods-brands-sector-report\/","title":{"rendered":"Sporting Goods Brands &#8211; Sector report"},"content":{"rendered":"<p><strong>Sporting goods brands lead the pack<\/strong><\/p>\n<p>The global sporting goods market continues to perform exceptionally well, supported by rising levels of sports participation in both mature and emerging markets, as well as casual fashion trends (\u2018athleisure\u2019). More than ever, the consumer is king and brands are finding new ways to engage with them &#8211; developing smarter omni-channel strategies and more compelling and innovative customer offers and journeys. In the M&amp;A market there is a healthy appetite for acquisitions. Buyers are using deals to expand product portfolios (cost and distribution synergies), and to extend geographic footprints.<\/p>\n<ul>\n<li>The sporting goods market was valued at $471bn in 2018, and is forecast to reach $627bn by 2023, growing at a 7% CAGR2017-2023.<\/li>\n<li>Growth rates vary widely between different product groups. In 2018, the highest YoY rates were basketball (+11%), running (+7%), football (+7%), cycling (+6%) and gym-wear (+6%); while the largest by size were cycling ($62bn), gym-wear ($49bn), walking\/hiking\/camping ($39bn), and running ($33bn).<\/li>\n<li>The market benefits from excellent industry fundamentals, however positioning is still key. Some of the leading strategies include growing women\u2019s lines, outdoor, exclusivity &amp; customization, eco-credentials, and direct-to-consumer channels.<\/li>\n<li>The top 20 global players and private equity are highly acquisitive. The most active region for deal-making is Europe (c. 50% of total deals), where market consolidation is accelerating. Cross-border acquisitions are also rising, as brands look to grow their international customer bases.<\/li>\n<li>There were some headline grabbing deals in 2019. Most notably, the Chinese leader Anta Sports\u2019 (rev: $3.6bn, rising 44% YoY) acquisition of the giant Finnish sports equipment maker Amer Sports (rev: $3.2bn) \u2013 a deal that extends Anta\u2019s overseas reach, fulfilling a core strategy to grow by acquiring international brands that complement the Chinese home market.<\/li>\n<li>Trading multiples are c. 14.8x EBITDA in 2019, on average. In the European mid-market, double-digit EBITDA is \u2018the new norm\u2019.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>To receive a full copy of our report please contact :<\/strong>\u00a0<a href=\"https:\/\/working.capitalmind.com\/team\/alexandre-ebin\/\">alexandre.ebin@capitalmind.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sporting goods brands lead the pack The global sporting goods market continues to perform exceptionally well, supported by rising levels&#8230;<\/p>\n","protected":false},"author":13,"featured_media":16254,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[3801],"tags":[],"news-event-type":[],"dealtype":[],"class_list":["post-16270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sectornews-de","ps-consumer-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.10 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sporting Goods Brands - Sector report | Investec Business Advisory<\/title>\n<meta name=\"description\" content=\"The global sporting goods market continues to perform well, supported by rising levels of sports participation in, as well as casual fashion trends.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sporting Goods Brands - Sector report\" \/>\n<meta property=\"og:description\" content=\"The global sporting goods market continues to perform well, supported by rising levels of sports participation in, as well as casual fashion trends.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/working.capitalmind.com\/de\/sporting-goods-brands-sector-report\/\" \/>\n<meta property=\"og:site_name\" content=\"Investec Business Advisory\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-17T15:27:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-08T08:12:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/working.capitalmind.com\/wp-content\/uploads\/2019\/12\/AdobeStock_193832489-1024x419.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"419\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sebastian Kliess\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sebastian Kliess\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/working.capitalmind.com\/de\/sporting-goods-brands-sector-report\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/working.capitalmind.com\/de\/sporting-goods-brands-sector-report\/\"},\"author\":{\"name\":\"Sebastian Kliess\",\"@id\":\"https:\/\/working.capitalmind.com\/de\/#\/schema\/person\/887f4f0d754eb92f5dc24869125f32c5\"},\"headline\":\"Sporting Goods Brands &#8211; 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