{"id":51847,"date":"2025-03-14T10:37:14","date_gmt":"2025-03-14T09:37:14","guid":{"rendered":"https:\/\/editing.capitalmind.com\/?post_type=deals&p=51847"},"modified":"2025-06-02T17:07:34","modified_gmt":"2025-06-02T15:07:34","slug":"reorganisation-obyo","status":"publish","type":"deals","link":"https:\/\/working.capitalmind.com\/fr\/deals\/reorganisation-obyo\/","title":{"rendered":"R\u00e9organisation du capital d\u2019OBYO"},"content":{"rendered":"\n

Investec a conseill\u00e9 le groupe SOFIA dans la r\u00e9organisation du capital d\u2019OBYO, la filiale Hygi\u00e8ne du groupe, avec l’entr\u00e9e minoritaire de Cerea Partners.<\/strong><\/p>\n\n\n\n

A propos du deal<\/h2>\n\n\n\n

Le groupe SOFIA est un groupe familial fond\u00e9 en 1971 et bas\u00e9 dans l’ouest de la France, r\u00e9alisant un chiffre d’affaires d’environ 225 M\u20ac en 2024, sp\u00e9cialis\u00e9 dans la distribution B2C et B2B.

Fond\u00e9 en 2018 par le Groupe SOFIA, OBYO, la division hygi\u00e8ne du Groupe, s\u2019est rapidement d\u00e9velopp\u00e9 autour de l\u2019acquisition successive de huit entit\u00e9s sous l\u2019impulsion de son actionnaire et d\u2019une \u00e9quipe exp\u00e9riment\u00e9e.

Afin de poursuivre sa strat\u00e9gie de consolidation du march\u00e9 de l\u2019hygi\u00e8ne professionnelle et de renforcer la structuration op\u00e9rationnelle du groupe, les actionnaires d\u2019OBYO ont d\u00e9cid\u00e9 d\u2019ouvrir le capital \u00e0 Cerea Partners via une solution sponsorless<\/em>. Ce financement offre une dilution limit\u00e9e aux actionnaires historiques et permet l\u2019entr\u00e9e au capital de l\u2019\u00e9quipe de management.

Cerea structure ce financement sous la forme d\u2019une dette obligataire, dont une partie engag\u00e9e et non tir\u00e9e en anticipation des futures croissances externes, compl\u00e9t\u00e9e par un investissement minoritaire au capital et d\u2019une dette bancaire apport\u00e9e par Banque Populaire Grand Ouest, CIC Ouest, Ark\u00e9a et Cr\u00e9dit Agricole Mutuel Atlantique.<\/p>\n\n\n\n

\n

\u00ab\u00a0Alexandre Ebin et son \u00e9quipe d\u2019Investec nous ont accompagn\u00e9s avec une grande efficacit\u00e9, tant par leur remarquable travail r\u00e9alis\u00e9 dans un tr\u00e8s court d\u00e9lai, que la qualit\u00e9 des \u00e9changes avec toutes les parties prenantes investies dans ce dossier. Cette relation humaine a \u00e9t\u00e9 tr\u00e8s pr\u00e9cieuse pour Sofia pour assurer la r\u00e9ussite de son premier projet de LBO.\u00a0\u00bb<\/em><\/p>\n\n\n\n

Philippe Lefauconnier<\/strong>
Directeur G\u00e9n\u00e9ral, Groupe SOFIA<\/p>\n<\/blockquote>\n\n\n\n

<\/p>\n\n\n\n

Notre r\u00f4le<\/h2>\n\n\n\n

Investec a accompagn\u00e9 les actionnaires du groupe tout au long du processus de transaction :<\/p>\n\n\n\n

    \n
  • Conception de la strat\u00e9gie de transaction ;<\/li>\n\n\n\n
  • Identification des actionnaires minoritaires potentiels ;<\/li>\n\n\n\n
  • Pr\u00e9paration de la documentation marketing ;<\/li>\n\n\n\n
  • Organisation d\u2019un processus d\u2019appel d\u2019offres concurrentiel ;<\/li>\n\n\n\n
  • Accompagnement lors du processus de due diligence ;<\/li>\n\n\n\n
  • Mise en place du financement bancaire ;<\/li>\n\n\n\n
  • Gestion des n\u00e9gociations finales.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

    Investec a conseill\u00e9 le groupe SOFIA dans la r\u00e9organisation du capital d\u2019OBYO, la filiale Hygi\u00e8ne du groupe, avec l’entr\u00e9e minoritaire…<\/p>\n","protected":false},"featured_media":0,"template":"","dt":[],"sector":[3725],"dealtype":[16633,3718,3740],"clienttype":[3699],"class_list":["post-51847","deals","type-deals","status-publish","hentry","sector-consumer-fr","dealtype-mbo-fr","dealtype-debt-advisory-fr","dealtype-capital-dev-fr","clienttype-mid-market-fr"],"acf":[],"yoast_head":"\nR\u00e9organisation du capital d\u2019OBYO | Investec Business Advisory<\/title>\n<meta name=\"description\" content=\"Investec Business Advisory R\u00e9organisation du capital d\u2019OBYO\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"R\u00e9organisation du 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