{"id":52574,"date":"2023-06-02T12:35:00","date_gmt":"2023-06-02T10:35:00","guid":{"rendered":"https:\/\/editing.capitalmind.com\/deals\/series-b-funding-round-lrg-online-trading-as-secret-sales\/"},"modified":"2025-04-18T17:16:13","modified_gmt":"2025-04-18T15:16:13","slug":"serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales","status":"publish","type":"deals","link":"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/","title":{"rendered":"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales)"},"content":{"rendered":"\n<p><strong>Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Onze rol als M&amp;A adviseur<\/h2>\n\n\n\n<p>Investec heeft LRG Online (handelend onder de naam \u201cSecret Sales\u201d) geadviseerd bij haar Serie B aandelenfinancieringsronde om de volgende fase van groei te stimuleren. Investec trad op als enige adviseur van LRG Online voor deze transactie.<\/p>\n\n\n\n<p>De aankondiging van de laatste financieringsronde valt samen met de tweede fase van de Europese uitrol, waarbij Secret Sales de groei versnelt naar nog eens 12 Europese landen in het komende jaar.<\/p>\n\n\n\n<p>Investec blijft LRG Online ondersteunen bij de uitvoering van haar lange termijn groeistrategie, met als doel het toonaangevende off-price e-commerce kanaal in de mode-industrie te worden. We adviseerden het bedrijf bij eerdere financieringsrondes in 2021 en 2022, waarbij we Perwyn introduceerden die deze vervolgfinanciering leidde. Perwyn investeerde samen met Belerion en bestaande aandeelhouders.<\/p>\n\n\n\n<p><strong>Over LRG Online<\/strong><\/p>\n\n\n\n<p>Het unieke direct-to-consumer bedrijfsmodel van LRG Online stelt mode-, beauty- en homewaremerken en retailers in staat om hun overstock effici\u00ebnt op te ruimen via een online marktplaats, op een manier die de merkwaarde behoudt, de marges verbetert en een duurzamere verwijderingsroute biedt. Het helpt ook nieuwe klanten kennis te laten maken met de volledige prijskanalen van individuele merken via een GDPR-compliant marketingprogramma.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van&#8230;<\/p>\n","protected":false},"featured_media":0,"template":"","dt":[],"sector":[3724,3703],"dealtype":[3739],"clienttype":[3728],"class_list":["post-52574","deals","type-deals","status-publish","hentry","sector-consumenten-nl","sector-zakelijke-dienstverlening-nl","dealtype-groei-aandelen-financering-nl","clienttype-founders-ondernemers-nl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.10 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales) | Investec Business Advisory<\/title>\n<meta name=\"description\" content=\"Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales)\" \/>\n<meta property=\"og:description\" content=\"Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren\" \/>\n<meta property=\"og:url\" content=\"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/\" \/>\n<meta property=\"og:site_name\" content=\"Investec Business Advisory\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-18T15:16:13+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/\",\"url\":\"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/\",\"name\":\"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales) | Investec Business Advisory\",\"isPartOf\":{\"@id\":\"https:\/\/working.capitalmind.com\/nl\/#website\"},\"datePublished\":\"2023-06-02T10:35:00+00:00\",\"dateModified\":\"2025-04-18T15:16:13+00:00\",\"description\":\"Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren\",\"breadcrumb\":{\"@id\":\"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/working.capitalmind.com\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/working.capitalmind.com\/nl\/#website\",\"url\":\"https:\/\/working.capitalmind.com\/nl\/\",\"name\":\"Investec Business Advisory\",\"description\":\"Investec Business Advisory\",\"publisher\":{\"@id\":\"https:\/\/working.capitalmind.com\/nl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/working.capitalmind.com\/nl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/working.capitalmind.com\/nl\/#organization\",\"name\":\"Capitalmind Investec\",\"url\":\"https:\/\/working.capitalmind.com\/nl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/working.capitalmind.com\/nl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/working.capitalmind.com\/wp-content\/uploads\/2020\/01\/Logo_Investec_cmjn_6.jpg\",\"contentUrl\":\"https:\/\/working.capitalmind.com\/wp-content\/uploads\/2020\/01\/Logo_Investec_cmjn_6.jpg\",\"width\":1120,\"height\":1121,\"caption\":\"Capitalmind Investec\"},\"image\":{\"@id\":\"https:\/\/working.capitalmind.com\/nl\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/capitalmind---corporate-finance-advisory\",\"https:\/\/www.youtube.com\/channel\/UC4bVt7iNejh8tGT6Qfa9R4w\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales) | Investec Business Advisory","description":"Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"nl_NL","og_type":"article","og_title":"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales)","og_description":"Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren","og_url":"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/","og_site_name":"Investec Business Advisory","article_modified_time":"2025-04-18T15:16:13+00:00","twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"2 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/","url":"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/","name":"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales) | Investec Business Advisory","isPartOf":{"@id":"https:\/\/working.capitalmind.com\/nl\/#website"},"datePublished":"2023-06-02T10:35:00+00:00","dateModified":"2025-04-18T15:16:13+00:00","description":"Investec adviseerde LRG Online (handelend onder de naam Secret Sales) bij haar Serie B financieringsronde om de volgende fase van groei te stimuleren","breadcrumb":{"@id":"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/working.capitalmind.com\/nl\/deals\/serie-b-financieringsronde-voor-lrg-online-handelend-onder-de-naam-secret-sales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/working.capitalmind.com\/nl\/"},{"@type":"ListItem","position":2,"name":"Serie B-financieringsronde voor LRG Online (handelend onder de naam Secret Sales)"}]},{"@type":"WebSite","@id":"https:\/\/working.capitalmind.com\/nl\/#website","url":"https:\/\/working.capitalmind.com\/nl\/","name":"Investec Business Advisory","description":"Investec Business Advisory","publisher":{"@id":"https:\/\/working.capitalmind.com\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/working.capitalmind.com\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/working.capitalmind.com\/nl\/#organization","name":"Capitalmind Investec","url":"https:\/\/working.capitalmind.com\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/working.capitalmind.com\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/working.capitalmind.com\/wp-content\/uploads\/2020\/01\/Logo_Investec_cmjn_6.jpg","contentUrl":"https:\/\/working.capitalmind.com\/wp-content\/uploads\/2020\/01\/Logo_Investec_cmjn_6.jpg","width":1120,"height":1121,"caption":"Capitalmind Investec"},"image":{"@id":"https:\/\/working.capitalmind.com\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/capitalmind---corporate-finance-advisory","https:\/\/www.youtube.com\/channel\/UC4bVt7iNejh8tGT6Qfa9R4w"]}]}},"_links":{"self":[{"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/deals\/52574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/deals"}],"about":[{"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/types\/deals"}],"wp:attachment":[{"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/media?parent=52574"}],"wp:term":[{"taxonomy":"dt","embeddable":true,"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/dt?post=52574"},{"taxonomy":"sector","embeddable":true,"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/sector?post=52574"},{"taxonomy":"dealtype","embeddable":true,"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/dealtype?post=52574"},{"taxonomy":"clienttype","embeddable":true,"href":"https:\/\/working.capitalmind.com\/nl\/wp-json\/wp\/v2\/clienttype?post=52574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}